Cities co-branding: when 1+1 = 3 (Part 2): A Coruna – Porto

A brief by Elise Baudelet, junior expert in territorial marketing at CAAC Rennes and Saint-Malo have done a co-branding partnership to improve their tourism strategy. Two other Atlantic cities have recently signed a similar convention, but at a transnational level: A Coruna and Porto have recently agreed on developing common projects. In March, both mayors…

3rd Edition of Crossroads of Europe

The 3rd Edition of Crossroads of Europe and 5th European Conference of Industrial Tourism will take place in Ferrol next 17-18-19-20 June 2014, organizing by the European DG Industry and Tourism, the Provincial Council of A Coruña, CCI France (Assembly of French Chambers of Commerce and Industry) and Chamber of Commerce and Industry of Toledo.…

Imagina Atlantica meets in Asturias

The last European Meeting of Imagina Atlantica project for 2013 took place in Gijon and Aviles on Thursday the 21st and Friday the 22nd November 2013. The main focus of this event was to facilitate BtoB relations among the creative SME’s present in the project territories’. So companies were presenting themselves on 21st November, to…