Building an Atlantic City Brand (2)

  By Tamara Guirao, CAAC Coordinator The next day of the ATBRAND* workshop focused on how the brand of Liverpool was built. As the city “stands for itself”, the issue that centered the process was to seize a global place that reaches beyond its size and confounds preconceptions. This “show, don’t tell” approach has given…

Building an Atlantic City Brand (1)

By Tamara Guirao, CAAC Coordinator Last week, I was in Liverpool, participating in the first workshop of the ATBRAND project that aims to create /enhance a common brand for Atlantic Arc Cities. This INTERREG Atlantic Area project, co-financed by ERDF, has started in January and is leaded by Dublin City Council. Apart from CAAC, the…

Atlantic ports as drivers of Economy

  Atlantic ports, logistics and maritime transport as drivers of economic development Date: 28-29 April 2014 Venue: Gijón, Spain To enhance cooperation among the EU’s Atlantic Member States and their Atlantic regions in order to generate Blue Growth, the Directorate-General for Maritime Affairs and Fisheries of the European Commission is organising, in cooperation with the…